Facing competition from new entrants, DJCity came to Distilled asking, “how do we refresh & update a legacy mobile app and convert trial users the web experience?”
The solution: A suite of products (the web-application, mobile app, and desktop app) reframed as the “DJ Ecosystem,” allowing them to more succinctly message their service while completely revamping the UX/UI to better fit the needs for a new breed of DJs.
In monthly active users within one year of redesign
in number of pages to refactor throughout mobile & web-app
Shipped full redesign with design system + ongoing support
Frictionless payment UX to easily convert
Reimagined DJ-centric mobile experience
Minor UX updates, major user wins.
“Before Distilled, we found ourselves working with designers who fell in love with the idea of creating user interfaces for DJs. With Distilled, we found ourselves working with a team who focused on solving problems for DJs through our app experience. A big and crucial shift in thinking.”
MVP Product Strategy
Conducted a design sprint & helped determine roadmap
Dev-ready for mobile and webapp
Marketing Site Design
New ecosystem messaging integrated